Macworld | iWorld 2012 - Catching Up with Gameloft

I was able to stop by Gameloft's San Francisco offices while at the conference, and chatted with them about some of their recent releases as well as some of the backlash they've received over them. First was the issue of how they put advertisements into Hero of Sparta II [$4.99], and after an overwhelming amount of negative feedback they decided to take them out. I think it's good when a company goes out on a limb to try something, and then can admit they were wrong about it and make things right in the end.

Next we discussed the reception to Dungeon Hunter 3 [Free], which was pretty mixed. The game itself was actually pretty good, but so drastically different from the previous two entries that I think it alienated the established fan base of the series. Had they positioned it as a spinoff rather than a direct sequel, I think the outcome would have been a lot more favorable. Plus, it's a freemium title, which is the type of thing that will always draw criticism from some folks.

Read the rest of this entry »

COMMENTS